Let your web site loosen its fonts and express itself

by admin ~ October 1st, 2010. Filed under: Fonts, Tips.

In William Shakespeare’s Romeo & Juliet, Juliet asks, “What’s in a name? That which we call a rose/By any other name would smell as sweet.” Is the same true for fonts as well, thoughwill your content be “as sweet” regardless of the typeface? In one sense, yes. A good font won’t make up for poorly-written content, so it’s still important to invest time in copywriting. However, a font can give your already good copy that extra “pop.”There are several choices for people looking to spice up their type. FontStruct is a font editor where users build different fonts by filling in blocks in a grid-based tool. You can create your own, edit an existing user’s creation, or simply select one from the CreativeCommons-licensed archives. Almost any Flash-based browser should be able to view a FontStruction (as the user-created typefaces are affectionately known).Google Font Directory is an open-source directory which lets users embed fonts on their site with an easy CSS line of code. The project is new and still currently in beta, so the selection of fonts is still rather small, but what is there certainly looks attractive. The IM Fell font also has several “families” associated with it, some of which have two “variants,” which adds considerably to the selection. Hopefully the directory will expand quickly as it catches on.If these options aren’t enough, there are numerous sites where you can purchase new fonts compatible with the CSS font-face code. FontsLive offers a 30-day free trial so you can check how much use you’ll actually get out of a subscription. With 140 fonts currently in its catalog, there’s certainly plenty to choose from.Picking the right font can make the important parts of your site stand out, or just create a more pleasing aesthetic experience. Don’t limit yourself to the time-worn “Arial.” Let your website be freeto be itself.

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